Let’s set the scene…
Outside SOUNDPROOFED MUSIC PRACTICE ROOM-NIGHT
YOU face a large padded door separating you from some questionable drumming sounds. You dare to open the door.
AME sits in front of an acoustic drum kit hitting away with the confidence of a rockstar but the skill of new drummer. Ame stops mid bar and looks up at you.
You’re back. And just in time.
Ame points at a cowbell sitting on a stool in the corner with a drum stick;
Can you keep time?
She waits for an answer as she locks eyes with You. But You are lost for words.
The strong silent type…you’d make a great singer for the band
You sense some sass, but it feels playful.
Don’t worry it’s easy. Just count 1, 2, 3, 4 and hit the cowbell.
Ame reaches over and picks up the cowbell. She hits the cowbell with her drum stick on count “1, 2, 3, and 4”. Something about this reminds you of that “More Cowbell” SNL skit with Will Ferrell and Christopher Walker.
I’m actually still learning myself, so don’t worry about being good.
Ame shifts her grip on the drum stick so she can push up her glasses with a free finger.
And while I’m being open about things….I have a confession
You and Ame lock eyes again. Ame’s eyes get wide.
I never formally studied marketing or film.
You inhale sharply. Ame’s eyes widen
It’s ok! Twitter tells me that uni is overrated anyway.
Your eyes get as big as a full moon. Cowbell still in hand, Ame takes a deep breathe like she’s had an epiphany.
I mean just about every tweet says if I read their one thread, I’ll learn more than I could in 4 years at uni.
You can’t tell if Ame is serious and Your expression stays fixed. Ame grips the drum stick like it’s a mic and sings…
Caaaannn you hearrrr the sarcasssssmmmm tonight?
Ame hits rhythmically the cowbell a few times then looks at you out of the corner of her eye.
Lion King–what a tune.
You sense Ame’s joking and the tension in your body disappears.
As someone who has completed 3 degrees, I can safely say…
Ame puts the cowbell down and pauses obvious dramatic effect.
THOSE PEOPLE ARE OUT OF THEIR MINDS.
You smile to yourself.
Seriously. I’m a big believer in self-learning. That’s how I learned marketing and video. But I’ve spent 5 years trialling and erroring…
Ame breaks eye contact and mutters to herself
Lots of erroring.
Ame glances back at you
Thousands of hours digesting marketing, copywriting, scriptwriting and video content…
And countless sessions watching my mentor tear apart what I thought was “my best scriptwriting”. –
Ame pauses for a beat, looks off into the distance and chuckles lightheartedly.
Ah, what a fool I was.
Ame shakes off what seems like a trip down memory lane and focuses on you.
One Twitter thread can’t replace all that. Actually, most “resources” about video marketing can’t either. Because they fail to do the one thing you need…
You catch yourself holding your breathe.
They fail to help you apply the information. Which sucks.
Because information is only useful when you can use it.
You nod again.
That’s why I started Script Tips. So you don’t have to spend years figuring out how to make impactful videos too.
Ame smiles warmly. A hint of mischievousness in her eyes. She swings her arm up with drumstick in hand.
So buckle up partner, we’re in for a ride!
Ame brings her arm down in full force over the crash cymbal. You rush to cover your ears in time and clench your eyes shut. Ame stops centimeters above the cymbal then lightly taps it with her drumstick and laughs
You thought I was gonna hit that full force didn’t ya?
You relax and fix your stance knowing you’re safe.
I’m just messin with ya, I know you’re not wearing ear plugs. Which you might want to do next time you come to practice if you like your hearing.
By the way, how’s that video of yours coming? If you want…
Now, I gotta get back to these drums and your next email should be in your inbox.
Ame sits down on the drum throne and points toward the door with her stick.
Oh and close the door on your way out please. Don’t need a noise complaint. Thanks!